If you don’t upload a cover photo, Pinterest will pull your most recent Pins to create a collage. You’ll want to upload a profile photo, and you can also upload a cover photo, but it’s not necessary. Now we’re going to start adding in some of your branding elements. Want more Pinterest marketing tips? Grab your FREE Pinterest Marketing guide here! 4. It’s a really simple process, and you can learn more about setting them up on Pinterest’s site. Plus, the information stays with the pin, so it will show up on all repins as well as any time someone pins something from your site.Ĭurrently, there are three styles of Rich Pins available: article rich pins, recipe rich pins, and product rich pins. This is really helpful because it provides more information about your content and helps to increase brand recognition, click through rates, and conversions. Having a business account allows you to set up something called Rich Pins, which pulls information from your website and includes it in your pin. It also adds your website to your profile description, adding another spot to drive website traffic. You can only claim one website unfortunately, so if you have multiple websites for your business, you’ll need to choose one.Ĭlaiming your website allows Pinterest to track analytics on traffic from Pinterest to your website as well as content other’s are pinning to Pinterest from your site, so it’s essential to getting an accurate look at your analytics. Instagram is no longer able to be claimed). Next up, you’ll want to claim your website and associated accounts (currently, Pinterest lets you claim Etsy, Youtube, and Shopify accounts. Having a business account gives you access to a ton of features you wouldn’t have otherwise, like analytics, the ability to run ads, access to Pin scheduling, and more. If you’re starting off with a personal account, you can switch it to a business account, and if you’re starting from scratch, sign up for a business account. Switch to a business accountīefore you do anything else, make sure you’re using a Pinterest business account, not a personal account. Ready to get started? Welcome to step one of your Pinterest journey! □ 1. Are you ready to get started with a Pinterest marketing plan? The first thing you need to do is create an account, and in this week’s post, I’m going to walk you step-by-step through how to set up a Pinterest business account.
0 Comments
Leave a Reply. |